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In-Store Audio Messaging

Turn Your Business Music Into Your Own Radio Station

Blend branded announcements, timely promotions, customer information, and local weather into the music your customers already hear.

See How It Works

Attention, Shoppers

Reach customers at the moment they can act.

In-store announcements—also called overhead messaging, retail audio, or point-of-purchase radio—bring your marketing into the customer experience. Promote a special, introduce a service, point shoppers toward a display, or reinforce what makes your business different.

Unlike signs or screens, audio reaches customers as they move throughout your space. Brandi Music® combines those messages with music in one professionally managed stream, creating a branded station that belongs entirely to your business.

The result is useful, timely communication that feels like part of the experience—not a disruptive PA interruption.

More than promotional messages

  • Sales, specials, and limited-time offers
  • New products and add-on recommendations
  • Loyalty programs and upcoming events
  • Wayfinding and customer-service guidance
  • Safety and operational reminders
  • Hours, closings, and seasonal information

One Stream. Many Possibilities.

Make every announcement relevant to the customer’s moment.

Pair the right message with the right audience, location, and time of day while maintaining a consistent brand voice.

Influence Purchases

Call attention to featured products, profitable services, seasonal offers, and timely cross-sell opportunities.

Build Your Brand

Use consistent language, tone, and professionally produced voices to sound unmistakably like your business.

Guide Customers

Share helpful information without requiring customers to stop, find a screen, or ask an employee.

Support Operations

Schedule safety messages, closing notices, event reminders, and other important updates.

How It Works

You control what plays—and exactly when it plays.

Your Brandi Music online control panel puts every announcement schedule in one place. Music and messages share a single audio output, and every announcement plays cleanly between songs.

  • Choose the frequency. Set announcements to play every 1 to 9 songs.
  • Schedule by date and time. Choose start and stop dates, days of the week, and dayparts.
  • Turn messages on or off. Activate or pause an announcement with a simple control.
  • Preview before air. Audition an announcement directly from the portal.
  • Set priorities. Give individual announcements high, medium, or low rotation priority.
  • Confirm playback. See the exact date and time each announcement played.

Built Around the Music

Announcements never interrupt a song.

Brandi Music automatically places messages at natural breaks in the stream. Customers hear the complete song, followed by the right announcement, followed by more music.

One service. One stream. One consistent sound throughout your business.

From the Cloud to Your Speakers

The 2CBAS audio player makes streaming simple.

The compact Easy On Hold 2CBAS device receives your Brandi Music stream and connects it to your business sound system. Music, scheduled announcements, AI or human-voiced messages, and optional AccuWeather updates all arrive through the same reliable audio output.

It is an easy fit for stores, showrooms, waiting areas, offices, restaurants, and other locations that already have an amplifier or distributed speaker system. Once connected, the player keeps your branded audio program running without requiring employees to manage playlists or announcement files.

Explore the 2CBAS Audio Player View Equipment Details

One device. One complete stream.

  • Connects Brandi Music to your existing sound system
  • Delivers music and announcements together
  • Eliminates manual audio-file updates
  • Supports centrally managed content for every location

Your Message. Your Choice of Voice.

Go professional—or create it instantly with AI.

Choose the production method that fits the message, the timeline, and your brand.

Professional Human Voices

Give signature campaigns a polished, personal sound. After script approval, professionally voiced announcements are typically completed within three business days.

Instant AI Announcements

Create announcements instantly in the Brandi Music portal. Select from 151 AI voice options, with languages, dialects, and styles for different audiences and locations.

Explore AI voices

Easy Playback

Yes, it works with Alexa.

Play your Brandi Music stream—including scheduled announcements—through compatible Alexa devices. It is a convenient option for bringing branded audio into customer-facing areas without a complicated setup.

Local and Timely

Add AccuWeather to your station.

Give customers useful local weather information as part of the listening experience. AccuWeather audio updates join your music and scheduled announcements in the same stream.

Explore AccuWeather audio

Better In-Store Messaging

Make every announcement earn attention.

Great overhead messaging is brief, useful, and connected to what customers can see and do right now.

  • Match the daypart. Promote lunch at lunch, weekend events on the weekend, and closing information near closing time.
  • Use the right frequency. Consider how long customers stay and how often a message should repeat.
  • Connect audio with visual cues. Direct customers to a display, sign, counter, aisle, or product they can see.
  • Coordinate campaigns. Reinforce the same offer customers encounter in email, social media, print, and displays.
  • Keep it current. Use schedules and end dates so an expired promotion never lingers in the rotation.
Questions and answers.

In-store announcement FAQ

Learn how announcements, scheduling, voices, playback, and weather updates work with Brandi Music.

Yes. Music and announcements are blended into one continuous Brandi Music audio stream, so you do not need a separate announcement output.

Yes. You can set announcements to play every 1 to 9 songs. Brandi Music places them between songs, so an announcement never interrupts the music.

Yes. Set start and stop dates, choose times of day, and turn individual announcements on or off. This makes it easy to coordinate promotions, events, dayparts, and seasonal campaigns.

A professionally voiced announcement is typically ready within three business days after script approval.

AI announcements can be generated instantly in your Brandi Music portal. Choose from 151 AI voice options, including a range of languages, dialects, and delivery styles.

Yes. Announcements can be managed for individual locations or shared across multiple locations, making it possible to support local inventory, events, hours, and promotions while maintaining brand consistency.

Yes. Use the audition control in the portal to preview an announcement. You can also view playback history to confirm when each announcement aired.

Yes. Brandi Music works with compatible Alexa devices, giving businesses a convenient way to play their music-and-announcement stream through supported sound systems.

Yes. The AccuWeather audio feature can add localized weather updates to your business music stream along with your scheduled announcements.

Give your business a voice.

Start a 14-day free trial of Brandi Music and hear how music, announcements, and smart scheduling come together. No credit card and no obligation.